Cookies Policy
This Cookies Policy sets out the basis on which we, FASTSIGNS International Inc. (“FASTSIGNS”, “we”, “us” or “our”) use cookies and similar technologies on or in relation to our website, https://www.fsfastsigns.co.uk. This Cookies Policy is effective from 25th May 2018
‘Essential’ cookies are automatically placed on your computer or device when you access our website or take certain actions on our website. Non-essential” cookies and other technologies are only placed on your computer or device if you have consented to using our website and you have not disabled cookies in your browser settings For information on the difference between essential and non-essential cookies, see the section below entitled About cookies.
For information on how you consent and how you can withdraw your consent to us placing non-essential cookies and other technologies on your computer or device, see the section below entitled How to accept or reject cookies.
About cookies
What are cookies?
Cookies are small data files sent by a website’s server to a web browser, processor memory or hard drive and stored there. They can be used for a range of different purposes, such as customising a website for a particular user, helping a user navigate a website, improving that user’s website experience, and storing that user’s preferences and login information.
Cookies can be classified as either ‘essential’ or ‘non-essential’.
Essential cookies: these are cookies that are either:
- used solely to carry out or facilitate the transmission of communications over a network; or
- strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.
Non-essential cookies: these are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (advertising’ cookies).
Session and persistent cookies
Cookies can be classified as either ‘session’ or ‘persistent’, depending on how long they last after they are placed on your browser.
Session cookies: session cookies last for as long as you keep your browser open. They expire when you close your browser.
Persistent cookies: persistent cookies expire at a fixed point in time or if you manually delete them from your browser, whichever occurs first.
First and third party cookies
Cookies can be classified as ‘first party’ or ‘third party’.
First party cookies: these are cookies placed on your device by our website domain.
Third party cookies: these are cookies placed on your device by third party website domains.
If you require further information about cookies in general, please visit www.allaboutcookies.org
List of cookies used
We use the following types of cookies on or in relation to our website:
We are providing this chart to give you transparency into the cookies and similar technologies used by FASTSIGNS. While this Chart of Cookies Used is not representative of every cookie that is used and FASTSIGNS’ technologies change over time and are updated frequently, the following chart provide brief descriptions of the key technologies used on FASTSIGNS properties.
| Name of Cookie
|
Essential or Non-essential? | Type of cookie | First or Third party? | Session or Persistent? | Expiry Time | Purpose |
| _cfduid | Non Essential | Necessary | Third Party | Persistent | 1 Year | Used by content network |
| Cookie Consent | Essential | Necessary | First Party | Persistent | 1 Year | Stores users cookie consent for site |
| WordPress_test_cookies | Essential | Necessary | First Party | Session | To check if users browser supports cookies | |
| _ga | Essential | Analytics | First Party | Persistent | 2 Years | Analyse User Behavior |
| _gat | Essential | Analytics | First Party | Persistent | 2 Years | Used by Google Analytics to throttle request rate |
| _gid | Essential | Analytics | First Party | Persistent | 2 Years | Analyse User Behaviour |
| dtCookie | Non Essential | Analytics | Third Party | Session | 2 Years | Analyse User Behaviour |
| fr | Non Essential | Targeting | Third Party | Persistent | 3 months | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers |
| tr | Non Essential | Targeting | Third Party | Session | Tracks conversions from facebook advertising | |
| _hjlncludedInSample | Essential | performance | First Party | Session | Determines if the user’s navigation should be registered in a certain statistical placeholder. | |
| Visitor_id# | Essential | Marketing | First Party | Persistent | 10 Years | |
| Visitor_id#hash | Essential | Marketing | First Party | Persistent | 10 Years | |
| collect | Non Essential | Analytics | Third Party | Session | 2 Years | Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. |
| _tld_ | Essential | Performance | Third Party | Session | To allow function of 3d tour | |
| ajs%3Acookies | Non Essential | Performance | Third Party | Persistent | 1 Year | |
| ajs%3Atest | Non Essential | Performance | Third Party | Persistent | 1 Year | |
| ajs_anonymous_id | Non Essential | Performance | Third Party | Persistent | 1 Year | |
| ajs_group_id | Non Essential | Performance | Third Party | Persistent | 1 Year | |
| Ipv316391 | Non Essential | Performance | Third Party | Session | ||
| Pardot | Non Essential | Performance | Third Party | Session | ||
| Visitor_id# | Non Essential | Performance | Third Party | Persistent | 10 Years | |
| Visitor_id#-hash | Non Essential | Performance | Third Party | Persistent | 10 Years | |
| FORMASSEMBLY | Non Essential | Marketing | Third Party | Persistent | 25 Years | |
| GPS | Non Essential | Analytics | Third Party | Persistent | Registers a unique ID on mobile devices to enable tracking based on geographical GPS location. | |
| PREF | Non Essential | Analytics | Third Party | Persistent | 8 month | Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites. |
| VISITOR_INFO1_LIVE | Non Essential | Analytics | Third Party | Persistent | 179 days | Tries to estimate the users’ bandwidth on pages with integrated YouTube videos. |
| YSC | Non Essential | Analytics | Third party | Session | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. | |
| ajs_user_id | Non Essential | Marketing | Third Party | Persistent | 1 Year |
| Strictly Necessary | Allows us to deliver a better experience in regards to performance and security, such as facilitating you “My Account” login and determining if you browser has JavaScript enabled. |
| Authentication | These cookies ensure that your password works when you are logged into My Account and that you stayed logged in when moving between pages. |
| Performance, Analytics and Research | These cookies collect information about how you use our site, such as which pages you visit and if you experience any errors. They do not collect anything that could identify you as it is aggregated data and we only use them to improve how our site works. |
| Targeting/Advertising | Our site use cookies served by our analytics partners such as Google Analytics and Doubleclick, to understand how you use our Sites and how we can provide a better experience. The information received from these cookies helps us learn things such as what website pages and products you prefer.
We also may engage third-party advertising networks that collect IP addresses and other information through the use of cookies and other technologies. They may use this information to provide advertisements about products and services tailored to your interests. You may see these advertisements on other websites. This process also helps us manage and track the effectiveness of our marketing efforts. |
| Preferences, Features and Services | We use tracking pixels (a.ka. web beacons, action tags or clear gifs), that help us better manage content on our site by informing us what content is effective. Tracking pixels are tiny graphics with a unique identifier, similar in function to cookies, and are used to track online movements of website users in combination with other information we know about our users.. We also use pixels |
| Social Sharing | These cookies are used to facilitate the sharing of content on our website by you to another source such as an email, social media, or to get a link. |
Essential cookies
These are cookies which are strictly necessary for our website to be able to operate or to provide you with a service on our website which you have requested. We use the following essential cookies on our website:
- Third party session multimedia player cookies to play video content on our website. These cookies are: https://www.youtube.com
- Third party session multimedia player cookies to play virtual tour on our website. These cookies are: _tld_. These cookies expire at end of session.
- First party persistent cookies to recognise whether you have accepted the use of cookies on our website. These cookies are: CookieConsent. These cookies expire after 1 year.
- First Party, session cookies to check if users browser supports cookies on our website. These Cookies are WordPress_test_cookies. These cookies expire after session is finished.
- First party, persistent cookies to determine if user navigation should be registered to statistical placeholder. These cookies are _hjlncludedInSample. These cookies expire at the end of session.
- Legal basis for processing: we process information about you contained in or obtained from essential cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: ensuring our site functions properly and providing you with online services you have requested.
How to opt out of essential cookies
Most browsers allow you to block all cookies, including essential cookies. Please note, however, that if you block all cookies, parts of our website and its functionality may not work or display properly.
You can delete existing cookies from your browser by clearing your browsing data and ensuring that the option to delete cookies is selected.
For more detailed information on how to accept and reject cookies, including guidance for specific browsers, please see the section below entitled How to accept or reject cookies
Non-essential cookies
We use the following types of non-essential cookies on our website:
- Functional cookies
- Analytical (or performance) cookies
- Targeting (or advertising) cookies
Functional cookies
These are cookies that are designed for purposes such as enhancing a website’s functionality. These are either not strictly essential for the website or functionality which you have requested to work, or are cookies which serve non-essential purposes in addition to their essential purpose. We use the following functional cookies on our website:
- Third party session cookies to recognise upload of content. These cookies are: cfduid . These cookies expire after 1 year
- Third party session cookies to help facilitate data capture for the Franchising Centre. These Cookies are Ipv316391 and pardot, These cookies last one year.
- Third party persistent cookies, to help facilitate data capture for the Franchising centre. These cookies are Visitor_id# and Visitor_id#hash. These cookies last 10 years.
- Third party persistent cookies to host contact forms. These cookies are FORMASSEMBLY. These cookies last for 25 years.
- Third party persistent cookies to play virtual tour. These cookies are ajs%3Acookies, ajs%Atest, ajs_anonymous_id, ajs_group_id and ajs_user_id . These cookies last for 1 year.
- Third party, persistent cookies to register user bandwidth for integrated videos. These cookies last for 179 days.
How to opt in or out from functional cookies
See the section below entitled How to accept or reject cookies
Processing information about you contained in or obtained from functional cookies
Legal basis for processing: we process information about you contained in or obtained from functional cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). We will only process such personal information if you have consented to us placing cookies on your computer or device.
Legitimate interests: improving your website experience and providing or enhancing the website functionality you have requested
For further information on how we use the information gathered from our use of functional cookies, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.thefranchisingcentre.com/privacy-terms-and-conditions/
Analytical (or performance) cookies
Analytical (or performance) cookies track and gather data about what a user does on a website. These cookies are not essential for our website or its functionality to work. We use the following analytical cookies on our website:
- Third Party, session cookies to keep statistics of Youtube Videos watched. These cookies are YSC. These cookies finish at the end of the session.
We use Google Analytics cookies on our website. Google Analytics cookies help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on, your location based on your IP address and any actions you have taken on our website such as Request/Schedule a Call, Request a Territory, Request More Info or Next Steps.
- The Google Analytics cookies used on our website are: dtCookie, _ga, _gid, _gat, collect, GPS, These cookies are session AND persistent cookies. These cookies expire after 24 months. PREF, expires after 8 months.
The information we collect using analytical cookies is collected on an anonymised basis.
More information
Google Analytics cookies are classified as first party cookies as they are set by our website domain, although Google collects and processes information from our use of Google Analytics. To find out more about how Google handles information collected from Google Analytics, see Google Analytics’ privacy policy, which is available here: https://support.google.com/analytics/answer/6004245
For information on how Google uses data from cookies it uses, please visit www.google.com/policies/privacy/partners/
How to opt in or out from analytical cookies
See the section below entitled How to accept or reject cookies
To opt out of Google Analytics tracking across all websites in general, you can do so here: http://tools.google.com/dlpage/gaoptout
Processing information about you contained in or obtained from analytical cookies
Legal basis for processing: we process information about you contained in or obtained from analytical cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: analysing how individuals use our website to help us improve our website and business. For further information on how we use the information gathered from our use of analytical cookies, including profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.fsfastsigns.co.uk/privacy-policy/
Targeting (or advertising) cookies
Targeting (or advertising) cookies record information about your visit to and use of our website, for advertising purposes. We use the targeting cookies to track conversion leads on our website first and third party persistent cookies to display advertisements to you based on your interests and to measure their effectiveness via Facebook. These cookies are: Fr and Tr. These cookies are set to expire after 3 months.
How to opt in or out from advertising cookies
See the section below entitled How to accept or reject cookies
Processing information about you contained in or obtained from advertising cookies
Legal basis for processing: we process information about you contained in or obtained from advertising cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: displaying advertisements to you about our products and services For further information on how we use the information gathered from our use of advertising cookies, including automated decision making and profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.fsfastsigns.co.uk/privacy-policy/
Third party cookies
Third parties use cookies to analyse your use of our website and/or to display advertisements (including third party advertisements) to you. Third party cookies used in relation to our website include:
- Facebook Pixel, TR, These cookies expire after 3 months
We use Google Adwords cookies to track whether you have come to us via an advertisement we have placed on a search engine results page AND/OR elsewhere across the internet, such as another website and to record information relating to how you came to us. Google Adwords cookies help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on, your location based on your IP address and any actions you have taken on our website such as Request/Schedule a Call. Request a Territory, Request More Information or Next Steps, read our blog or case studies and/or engaged with any contact forms.
More information
For information about the cookies Google uses in relation to the above, see the ‘Advertising’ section on the Types of cookies used by Google page in Google’s cookies policy, which is available here: https://www.google.com/policies/technologies/types/
For information about how Google uses data from cookies for its own purposes, please visit the following link www.google.com/policies/privacy/partners/
How to opt in or out from third party cookies
See the section below entitled How to accept or reject cookies
Processing information about you contained in or obtained from third party cookies
Legal basis for processing: we process information about you contained in or obtained from third party cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: the purposes for which we use the third party cookies as described above. For further information on how we use the information gathered from our use of third party cookies, including automated decision making and profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.fsfastsigns.co.uk/privacy-policy/
Other technologies
Web Beacons
We and any marketing companies, also embed web beacons on our website. Web beacons are small GIF image files which enable us to track your receipt of our marketing emails, how often you view our adverts or website pages, your location, IP address and browser information. Web beacons are activated whenever you access a page on our website which contains a web beacon. Web beacons transmit data when you view them but are not capable of accessing any other information on your computer. Web beacons are not stored on your hard drive unless you download a GIF image containing them.
Some (but not all) browsers enable you to restrict the use of web beacons by either preventing them from sending information back to their source (for example, when you choose browser settings that block cookies and trackers), or by not accessing the images containing them (for example, if you select a ‘do not display images (in emails)’ setting in your email server).
How to opt in or out
See the section below entitled How to accept or reject cookies
Legal basis for processing: we process the information we gather from the use of web beacons in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest: analysing the effectiveness of our email marketing campaigns . For further information on how we use the information gathered from our use of web beacons, including automated decision making and profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.fsfastsigns.co.uk/privacy-policy/
How to accept or reject cookies
There are a number of different ways in which you can accept or reject some or all cookies and similar technologies. Some of the main methods of doing so are described below:
You are welcome to block the use of some or all of the cookies we use on our website. However, please be aware that doing so may impair our website and its functionality or may even render some or all of it unusable.
You should also be aware that clearing all cookies from your browser will also delete any cookies that are storing your preferences, for example, whether you have accepted cookies on a website or any cookies that are blocking other cookies.
You can find more detailed information about cookies and adjusting your browser settings by visiting www.allaboutcookies.org
Cookie control tool
You can accept or reject [non-essential] cookies by using our cookie management tool. Visitors to https://www.fsfastsigns.co.uk/ have the opportunity to use our Cookie Control tool to change cookie settings and access our cookie policy https://www.fsfastsigns.co.uk/privacy-policy/ as well as our , privacy and our terms and conditions.
Necessary cookies enable core functionality and our website cannot function properly without these cookies. These can only be disabled by changing your browser preferences.
Analytics Cookies help us to improve our website by collecting reporting information on its usage. These can be turned off by you from the cookie control tool.
Marketing Cookies are used to help us improve the relevance of our advertising and campaigns you recieve. These can be turned off by you from the cookie control tool.
We use some Social Sharing plugins, to allow you to share certain pages and pieces of content on our website on social media or by email if desired. These can be turned off by you from the cookie control tool.
Browser settings
You can accept or reject some or all cookies (for example, blocking all third party cookies) by adjusting your browser settings. If you do not know how to do this, the links below set out information about how to change your browser settings for some of the most commonly used web browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/delete-browsing-search-download-history-firefox?redirectlocale=en-US&redirectslug=Clear+Recent+History
- Microsoft Internet Explorer: https://support.microsoft.com/en-us/help/278835/how-to-delete-cookie-files-in-internet-explorer
- Apple Safari: https://support.apple.com/kb/PH5042?locale=en_US
Some browsers, such as Chrome and Firefox, allow you to change your settings to browse in ‘incognito’ mode, limiting the amount of data placed on your machine and automatically deleting any persistent cookies placed on your device when you finish your browsing session. There are also many third party applications which you can add to your browser to block or manage cookies.
Existing cookies
To clear cookies that have previously been placed on your browser, you should select the option to clear your browsing history and ensure that the option to delete or clear cookies is included when you do so.
Google Adsettings
You can manage and opt out of personalisation of advertisements by Google by visiting Google’s ad settings page here https://adssettings.google.com/ and by:
- unticking the button entitled ‘Also use Google Account activity and information to personalize ads on these websites and apps and store that data in your Google Account’; and
- switching the ‘Ads Personalisation’ setting off (i.e. by ensuring the switch at the top of the page is set to the left/grey and not the right/blue).
Alternatively, you can install a free browser plugin here: https://support.google.com/ads/answer/7395996
Google Analytics Opt-out Browser Add-on
You can opt out of Google Analytics tracking by installing the browser add-on which is available here: http://tools.google.com/dlpage/gaoptout
Copyright, credit and logo
This Cookies Policy is based on a template provided by GDPR Privacy Policy. For further information, please visit https://gdprprivacypolicy.org
The copyright in this Cookies Policy is either owned by, or licensed to, us and is protected by copyright laws around the world and copyright protection software. All intellectual property rights in this document are reserved. Where we display the GDPR Privacy Policy logo on our website, this is used to indicate that we have adopted a privacy policy template provided by GDPR Privacy Policy as the basis for this Privacy Policy.